Last updated: 15th January 2026
draxoventi.top Ltd ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website draxoventi.top or use our retail customer purchase behaviour analytics platforms.
We collect and process various types of personal data to provide our analytics services effectively. The data we collect includes information you provide directly to us through our website forms, account registration, and communications. This may include your name, email address, phone number, company information, and any messages or enquiries you send to us.
We also automatically collect certain technical data when you visit draxoventi.top, including your IP address, browser type and version, operating system, referring website, pages viewed, and time spent on our site. This data collection helps us understand how our website is used and improve our services accordingly.
We use the personal data we collect for several legitimate business purposes. We use of your data includes providing our retail analytics services, responding to your enquiries and support requests, processing your orders and managing your account, and improving our website and services based on user feedback and behaviour patterns.
Additionally, we may use your information to send you relevant marketing communications about our analytics platforms and services, provided you have given your consent or we have another lawful basis for doing so. You can opt out of marketing communications at any time by contacting us or using the unsubscribe links in our emails.
We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.
Our website uses various types of cookies including necessary cookies for basic website functionality, analytics cookies to understand how visitors use our site, functional cookies to remember your preferences, and marketing cookies for advertising and remarketing purposes. For detailed information about the cookies we use, please refer to our Cookie Policy.
Under the General Data Protection Regulation (GDPR), we process your personal data based on several lawful grounds. These include your explicit consent for marketing communications and non-essential cookies, contractual necessity when providing our analytics services, legitimate interests for improving our services and website functionality, and legal obligations for compliance with applicable laws and regulations.
We do not sell, trade, or rent your personal information to third parties. However, we may share your data with trusted service providers who assist us in operating our website and providing our services, such as hosting providers, email service providers, and analytics platforms. These third parties are contractually obligated to protect your data and use it only for the purposes we specify.
We may also disclose your information if required by law, to protect our rights and property, or in connection with a business transfer such as a merger or acquisition.
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected and to comply with our legal obligations. Contact enquiries and communications are typically retained for up to 3 years, account information for active users is retained for the duration of the relationship plus 7 years for legal compliance, and website analytics data is retained according to our analytics provider's retention policies, typically 26 months for Google Analytics.
When personal data is no longer required, we securely delete or anonymise it in accordance with our data retention procedures.
Under GDPR and UK data protection laws, you have several important rights regarding your personal data. These include the right to access your personal data and receive a copy of it, the right to rectify inaccurate or incomplete personal data, the right to erasure (deletion) of your personal data in certain circumstances, the right to restrict processing of your personal data, the right to data portability for data you have provided to us, and the right to object to processing based on legitimate interests or for direct marketing purposes.
You also have the right to withdraw consent at any time where processing is based on consent, and the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your data appropriately.
As we operate primarily within the European Union and United Kingdom, most of your personal data is processed within these regions. However, some of our service providers may be located outside the EU/UK. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions, to protect your data.
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption of data in transit and at rest, regular security assessments and updates, access controls and staff training, and secure backup and recovery procedures.
While we strive to protect your personal data, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but continuously work to improve our security measures.
Our services are not intended for children under the age of 16, and we do not knowingly collect personal data from children under this age. If we become aware that we have collected personal data from a child under 16, we will take steps to delete such information promptly.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any significant changes by posting the updated policy on our website and updating the "Last updated" date at the top of this page.
The data controller for your personal information is draxoventi.top Ltd, a company registered in England and Wales with registration number 85236974. Our registered address is 122 Manor Road, Bristol, BS4I 3UM, United Kingdom.
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us using the following details:
We aim to respond to all privacy-related enquiries within 30 days of receipt.